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Job Description
Responsibilities:
- Use past and current data to analyze customer purchase behavior and trends.
- Coordinate and plan with CRM team campaigns that would help generate additional data.
- Collects, Filters, Analyzez and employs data.
- Improve the outcome of digital marketing activities that have been developed alongside our hired agencies.
- Identify, develop, and evaluate marketing strategies, based on knowledge of establishment objectives, market characteristics, trends, and cost.
- Evaluate the financial aspects of marketing campaigns such as budgets, expenditures, research and development appropriations, or return-on-investment and profit-loss projections.
- Collaborate with our agencies and other partners.
- Plan and execute CRM marketing and digital marketing, including SEO/SEM, marketing CRM database, email, social media and display advertising campaigns
- Optimize online advertisements through Google Adwords, Social Media Platforms, Google Display Network etc. to increase brand awareness for us and generate additional leads for the Sales team.
- Measure and report performance of all digital marketing campaigns and assess against goals (ROI and KPIs).
- Measure performance of CRM and digital marketing efforts using a variety of analytics tools specifically Google Analytics alongside tools like Hubspot or Hootsuite and Mailchimp.
- Convert complex data and findings into understandable tables, graphs, and written reports, and presenting them to management/Clients.
- Utilize strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touch points
Skills
Must have solid knowedge in the following:
- Google Analytics (mandatory).
- Hubspot or Hootsuite and Mail chimp
- SEO.
- SEM.
- Social Media Marketing.
- Strong Ad Campaigns Analysis skills using relevant and advance KPIs.
Job Details
Preferred Candidate
About This Company
Established in 1997, Alfardan Premier Motors is the exclusive importer of Jaguar and Land Rover in the State of Qatar which has captured a significant and growing share of the local market built on the company’s customer service focus. The modern and well-equipped showrooms and aftersales facilities, allow Alfardan Premier Motors to address fully all the requirements of its demanding and esteemed clientele. Alfardan Premier Motors has a rigorous process to ensure it maintains the best practices in the industry and delivers the highest possible levels of customer care to its elite clientele, which in turn further strengthens the brands.